Data Visualization
- Yash asti
- May 10, 2017
- 1 min read
Data Visualization
What it is and why it matters
Data visualization is the presentation of data in a pictorial or graphical format. It enables decision makers to see analytics presented visually, so they can grasp difficult concepts or identify new patterns. With interactive visualization, you can take the concept a step further by using technology to drill down into charts and graphs for more detail, interactively changing what data you see and how it’s processed.
Why is data visualization important?
Because of the way the human brain processes information, using charts or graphs to visualize large amounts of complex data is easier than poring over spreadsheets or reports. Data visualization is a quick, easy way to convey concepts in a universal manner – and you can experiment with different scenarios by making slight adjustments.
Data visualization can also:
1] Identify areas that need attention or improvement.
2] Clarify which factors influence customer behavior.
3] Help you understand which products to place where.
4] Predict sales volumes.
Example of Data Visualization
1. Weather around the world
Ventusky is a meteorological data viz that shows you what the weather is like across the globe. As you can see, it's a constant state of mild precipitation in the UK.
2. The size of all known objects in our universe
This impressive example by Nikon showcases the relative size of objects arranged on a single scale, ranging from the miniscule to the mammoth.
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